Case Study
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Funhall Augsburg
What if form followed fun?
Bouncy Castles, Ninja Parour Tramplins and much more can be found in the Funhall in Augsburg, Germany. Over the years the space transformed from an indoor soccer place to multiple areas with different prices, tickets etc. Our goal was to help simplify the offerings as well as rebrand and rework the visual communication.
Concept
Together with the Client, we created the head brand Funhall to unify the entire indoor park under one name. One of our goals was to make the park more interesting for students, which is why we worked out specific timeslots for the 16+ group we are calling "Master". The teen and kids groups are still divided into Tiga and Ninja in homage to the original names of the Park sections.
Playful Aesthetics
We came up with a large colour template for a more friendly feel but also to be able to vary in the appearance for the different age groups. In addition, we went for a fairly bold and colourful aesthetic to further increase the playful feel of the design.
DELIVERABLES
Product Design (UI / UX)
Social Media Kit
WordPress, Brand Identity
Illustration
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